Grace Phelps

Media & Communication

Personal statement

I am a photographer, videographer, and digital marketer with experience in creating client-driven media content. I successfully combined my studies with work and other commitments which included running the Birmingham City University Dance Society and undertaking an internship at Cowdray Estate. I am self-motivated, organised, and capable of working under pressure. I have a clear, logical mind with a practical approach to problem solving and a drive to see things through to completion. I am eager to work in a professional environment that will allow me to further my knowledge and skills, as well as increased responsibility at an innovative company.

My interest in videography and editing started during my A-levels when I had to create a music video. Being appointed editor for this project sparked my creativity as I liked being able to have an artistic input during the process. I thoroughly enjoyed the challenge of trying to cut to the beat and having creative control of how the video would be perceived. I also loved the satisfaction of completing a project to the best of my ability. My video went on to be shortlisted in the Top 10 UK EMC Media Magazine Competition.

During my time as a marketing assistant at Cowdray Estate I produced a range of promotional films and content. One of my main tasks was to create videos that showed the staff going about their daily tasks and I also had to create a separate video which outlined what the marketing department do from day to day. These videos had to reflect the Cowdray ethos and the people who work there. This experience taught me how to develop strong relationships with all departments in an organisation. As a marketing assistant I was also given the role of uploading content to their social media channels and thinking of new ways to incorporate moving image into the Cowdray brand.

One of the biggest challenges I faced when creating the videos was trying to organise and coordinate the staff so I could get round to filming everyone on the Estate in a time that was convenient for both parties. I overcame this by making sure I had an organised schedule and had good communication with the staff about when would be best to go and film them. The most rewarding aspect of this project was watching the final product come together and how well it encapsulated the Estate and their Staff. It was also rewarding watching the reaction of the staff when they saw themselves within the videos. Another challenge I had was time management since I had to undertake filming while also putting aside time for editing and uploading to Cowdray’s social channels. I overcame this challenge by planning out my days and trying to work as efficiently as possible.

Link to my portfolio website which shows additional support of my design, marketing, photography and videography skills: